Sunday 7 June 2015

Business Communication (Eng301) Assignment 2 Spring 2015

Business Communication (Eng301)

Assignment 2
Spring 2015
Lesson 10-18
Total Marks: 15

Objective:
To assess students’ understanding of different concepts of ‘Business Communication’ and to gauge their ability to apply their conceptual knowledge in daily life situations

Instructions:
  • Upload your assignments well before time to avoid any technical glitches. Late assignments will not be accepted.
  • If the file is corrupt or problematic, it will be marked zero.
  • Plagiarism will NOT be tolerated. Plagiarism occurs when a student uses work done by someone else as if it was his or her own; however, taking the ideas from different sources and expressing them in your own words will be encouraged.
  • No assignment will be accepted via e-mail.
  • The solution file should be in Word document format; the font color should be preferably black and the font size should be 12 Times New Roman.
Q.1. Refresh your knowledge of the 7 Cs of business communication and attempt the following question. (Marks 10)
a) Keeping in mind the aspect of ‘Consideration’, select the letter which is writtenmore positively and pleasantly. (2)

Letter A.
Dear MrMehmood
I’m sorry that we are presently out of stock of Blue woollen sweaters and will be unable to fill your order at this time. An order has been placed with the manufacturer in the color you want, we will receive shipment after then days.
I trust this delay will not inconvenience you.
Yours very sincerely

Letter B.
Dear MrMehmood
Thank you for order of a blue woollen sweater.
The color you chose proved to be very popular, and we quickly sold all we had in stock. However, we’ve placed a rush order for more and are promised delivery within ten days. Yours will be shipped the same day our new supply arrives. I know you’ll be delighted with the unique carry-on bag Mr. Hassan. It’s not only very handsome, but incredibly inexpensive.
Yours very sincerely
b) Keeping in mind the aspect of ‘Concreteness’, choose the sentences that are more specific and explicit. (4)

1. a) The Dean has decided.
b) A decision has been made.

2. a) The rules have been approved of.
b) The CEO has approved the leave relaxation rules for 2015.

c) Courtesy is the politeness that grows out of respect and concern for others. Courtesy also requires use of non-discriminatory expressions that DO NOT refer to any particular gender, race, ethnic origin, etc.

Choose the Non-Discriminatory expressions from the following expressions. (4)
Sales person
Chairman
Newscaster
Business person

Q.2. The following letter is written in Full Block format.FIVE errors have been made in its formatting style. Identify them. (Marks 5)

Hina Khan
Abbott Pharmacuticals
House No. 44, Shehroz Street, Lahore, Pakistan-54000
Phone #: 0333-------
Email: hinak@abbot.co.pk

27-04-2015
Re: Job# 2031




CERTIFIED MAIL
PERSONAL
Mr. Ali Abbas
Shisham Furnishers
72-Abbot Road, Mall Road,
Lahore
Note: P.T.O
Dear Sir
Letter of reference
--------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------
Sincerely
Hina Khan

Manager, Abbott Pharmaceuticals


cc: Mr. Mehmood Shah
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